Astara Germany bids farewell to Ute Margetts after 14 years of dedicated service

Cologne/Kontich, 28 November 2024 - Astara Germany announced today that Ute Margetts, Head of Marketing & PR and a respected and long-standing member of the company, has decided to leave the organisation after 14 years of dedicated service. Margetts will start a new chapter in her professional career in the near future.

"Ute has been an integral part of the Astara team in Germany for over a decade and her contribution to the success of the MAXUS, Microlino and KGM (formerly known as SsangYong) brands has been invaluable," says Ulrich Mehling, Managing Director of Astara Mobility Deutschland GmbH. "We are grateful for her unwavering commitment and drive that she brought to her work every day. Although we regret that she is leaving us, we wish Ute all the best for her future endeavours."

During her tenure at Astara Germany, Margetts played a key role in shaping the company's marketing and communications strategy, increasing brand awareness and maintaining close relationships with key stakeholders and the German media.

"Her industry knowledge combined with her communication skills have contributed significantly to the growth and development of the MAXUS, Microlino and KGM brands on the German market," adds Patrick Reimers, Country Director of Astara Germany.
"It has been an honour to be part of the Astara team in Germany over the last few years," says Ute Margetts. "I am grateful for the opportunities to contribute to the success of the company and to work with talented and dedicated colleagues who - although I am looking forward to starting a new chapter - I will miss very much."

In the interim, Anne Potemans, Head of PR and Communications at Astara Western Europe, will temporarily take over Margetts' previous PR responsibilities. Potemans will work closely with the Astara Germany team to ensure a smooth transition and an ongoing relationship with the German media.

 

 

 

 

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About MAXUS-Deutschland

The MAXUS brand

The MAXUS brand, which specialises in electric vehicles, belongs to the Shanghai Automotive Industry Corporation (SAIC), one of China's largest automotive groups with almost 100,000 employees worldwide. The company produces around seven million cars and commercial vehicles a year for the domestic market and for export. In addition to sales and production, SAIC is also responsible for research and development as well as design. MAXUS (formerly LDV) has also been one of the Group's various brands since 2010. SAIC has invested the equivalent of more than two billion euros in the company, which specialises in commercial vehicles, to improve safety, innovations and drive technology and to expand the model range. The name ‘MAXUS’ is made up of the two syllables ‘MAX’ and ‘US’: The former refers to spaciousness and unlimited possibilities, the latter to accessibility for as many users as possible (‘us’).

The importer

Maxomotive Deutschland GmbH has been the importer of MAXUS vehicles for the German market since 2020. Maxomotive Deutschland GmbH is based in Cologne and manages its dealer network from there. Maxomotive Deutschland GmbH is part of Astara Western Europe, a wholly owned subsidiary of the international mobility group Astara. Astara Western Europe also handles the import of MAXUS vehicles in Belgium and Luxembourg. 

 

Contact

Ferdinand-Porsche-Straße 1 Köln, 51149 Deutschland

www.maxus.de